Inside Chanel : The Original Flower Chosen for Chanel No. 5 Fragrance

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Chanel released the original flower chosen for Chanel No. 5 and it was…..Grasse Jasmine. Mademoiselle Gabrielle Chanel picked out this delicate five long white petal flower and added an excessive dose of the jasmine to the No. 5 formula to make an unprecedented opulence fragrance.

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The Grasse Jasmine flower has been cultivated and pampered for five generations by the same family using the same techniques and know-how passed down from generation to generation. By keeping these traditions alive, you can expect the same luxe quality of the fragrance that was formulated so many years ago with the strong lush luminous notes of the jasmine that takes you into euphoria.

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